Facebook launches a new feature for nonprofits , dedicated pages to attract more donors.

In  an attempt to help the non profits , facebook’s Social good team launched fundraisers pages with more intuitive donate buttons. These pages can be used by non profits for various social cause and the donors can pay them on the platforms itself. Facebook also plans to launch special ads for the fundraisers so that the  pages are more visible to the dedicated audience.

The page will consist of the ‘goal bar ‘ which will let the people know as to how much the money the fundraiser plans to raise and how much have been achieved so far. The page would also allow the users to connect further by either providing their emails or contact numbers.

The company did a pilot on the feature by providing special fundraiser pages for three non profits Mercy Corps, the National Multiple Sclerosis Society and World Wildlife Fund. More than 30 social projects including the Red Cross society and UNICEF have been short listed for the pilot.

Its interesting to note that facebook tends to monetize on these pages by charging a small fees by 2016.Not all non profits will be allowed to use the feature as the company plans to verify the credibility of the organization by checking the certification and other details.

The feature was introduced In a blog post by Facebook’s VP of product management Naomi Gleit . She said that ” People raise money for disaster relief, they search for missing children and they bring attention to the issues they care about, We’ve seen from our community that when people take action, lives are changed. We know we can do more to enable these connections.”

The launch comes at time when the world is reeling under worst terrorist situation. This is the second social initiative by the company in recent times while the earlier being the disaster checkout button where the user can check out in a disaster torn area whether they are safe or not. The company with 1 billion daily active user has planned a series of initiative for the society including the Amber Alert project for missing children across the globe.

 

 

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Scoopwhoop to get more viral, raises $4million from Kalaari Capital

Scoopwhoop media limited the company which operates the popular internet and media website Scoopwhoop.com, raises $4million from Kalaari Capital. The funds raised will be used to expand the video platform ScoopWhoop talkies. The website was launched in 2013 and focuses on young audience .The company earlier raised $15 million from Ignite World, the investment arm of Bharti Enterprises and Japan’s softbank. The initial funding was provided by Gravy Partner led by WebChutney’s CEO Sddharth Arora.

The company said that the funds raised will be utilized to hire native editorial team and grow the inhouse content team. The investment comes at a time when the company has clocked 20 million unique users with 70 million page views and 30 million social engagements.

According to Sattvik Mishra , CEO of ScoopWhoop ,“In the last 12 months we have grown almost 300%. We’ve managed to put a great team together, across portals, that drives almost 20 million unique visitors monthly. And with this funding, we look forward to being the number 1 digital media company in India by 2017.

This has been the third prominent investment in the Online and media space in the country, earlier POPxo digital media publication and YKA  media raised funds from various strategic investors.

 

WordPress introduces a new High speed Editor

Favourite content management system launced a new high speed editor for its publishers.The new editor is fast and responsive and allow users to create posts from both mobile and web.The new editors also allow writers to run both individual and multiple posts.The most promising feature is that it allows users to drag and drop photos,music files and documents.A lot of work has been towards improving the scheduling of post with a new post calendar.

The fetaured are introduced keeping the growing mobile audience in mind.It will be interesting to see how user accomodate to these new features as wordpress always kept its backend classic.

Now pay less for Android apps and inapp purchases

Google has lowered the minimum price users were required to pay for the Android apps and other in app purchases.The reduced price strategy was implemented after a successful trial in India.users in 17 countries including Brazil and Russia will benifit from this move.

Price custs were implemented in order to help developers generate more return.“Every market has its own unique challenges and opportunities. Purchasing behavior, in particular, varies significantly between markets. So to provide developers with more flexibility, we’ve worked to adapt Google Play pricing options to better suit local consumers and make content more accessible” google said in its statement.

The Current and new prices are mentioned below:-
Brazil: R$ 0.99 (was R$2.00)
Chile: CLP $200.00 (was CLP $500.00)
Colombia: COP$ 800.00 (was COP$ 2000.00)
Hungary: Ft 125.00 (was Ft 225.00)
Indonesia: Rp 3,000.00 (was Rp 12,000.00)
Malaysia: RM 1.00 (was RM 3.50)
Mexico: MXN$ 5.00 (was MXN$ 9.90)
Peru: S/. 0.99 (was S/. 3.00)
Philippines: ₱15.00 (was ₱43.00)
Poland: zł1.79 (was zł2.99)
Russia: руб 15.00 (was руб 30.00)
Saudi Arabia:﷼ 0.99 (was 4.00﷼)
South Africa: R3.99 (was R10.00)
Thailand: ฿10.00 (was ฿32.00)
Turkey: ₺0.59 (was ₺2.00)
Ukraine: ₴5.00 (was ₴8.00)
Vietnam: ₫6,000 (was ₫21,000.00)

The move was done months after allowing Chinese developers to monetize their apps in the International market.Google app store is currently blocked in China but the company is planning on removing this ban in the near future.China’s Internet market is huge and google would like to churn out high revenues from the same.

Square to go Public

The payment company founded by Twitter CEO Jack Dorsey and Jim McKelvey in 2009 filed for an public offering with the US securities and Exchange commision.The company will use the symbol “SQ” to trade in the much celebrate New york stock exchange , “NYSE”.The company stated that Jack Dorsey will remain the full time CEO of both the companies and would divide his attention equally.

Squares revenues in the recent past has grown to a staggering $298 million between 2013-14 while it losses grew by $50 million in the same period.The company has not yet revealed the initial price range of the stock while it plans to finalize the listing process by end of this year.

Microsoft plans for affordable internet for all.

In a plan that would boost Microsoft’s internet infrastructure , the company launched a new fund to invest in companies working towards solutions for affaordable internet access.The fund is part of Affordable Access initiative (AAI) and invest in companies in working towards last mile access technology that can help reduce the cost of Internet access.

The fund includes a grant of $75000(Rs 49.5lakhs) plus free software and upgrades and an oppurtunity to connect with other recepients.

In a statement issued by Microsoft Executive Vice President (Business Development) Peggy Johnson said “Today there are approximately four billion people globally without Internet access. The ability to close that gap is more achievable than ever with technology that is readily available and affordable in many parts of the world .Through this fund, Microsoft hopes to kick-start the entrepreneurial process by identifying promising ideas that it can help nurture, grow and scale.”

Apple high on new apple store in Singapore.

Apple is quite enthusiastic becuase of its new store in Singapore .The company is hiring managers for various roles such as business manager , store leader , creative expert. The emphasis is on employees who have good english speaking skills and also cater the audiences in other mutilingual languages.The store is said to open in 2016 and will be one of its kind store in Singapore.The store is said to open in the most popular street of Singapore , Orchid road and job listing has been kept as a secret so far. The company initally sold its products online and brick and mortar sales were done only through retailers.

The move comes at a time when the country is on high because of E commerce and online shopping. It will be intersting to see how this store fares among global slowdown of brick and mortar stores worldwide.

Facebook sets up Safety checks for Friends in Paris

Social media giant Facebook launched a check in feature to let people know that their frinds and family are safe in Paris.The “Paris Terror Attack” check in feature let users in France update their status stating that they are absolutely fine .“Quickly find and connect with friends in the area,” a message at the Facebook Safety Check page read. “Mark them safe if you know they’re OK.”

The feature also allow people to check whether their friends as safe and sound in Paris and are not in any kind of harm.This is one of the many feature that facebook introduced in last few years in case of any natural or human induced calamity . The same feature was used by people to check in whether they are fine or not when the Nepal earthquake took place earlier this year.

Now recieve RSS with Facebook’s new app Notify

Facebook’s new App Notify will push news , movie trailers and more informative information.The move would help facebook provide more insights and traffic to various publishers across its platform.The app is touted to be the next big release for facebook as it might augment its ad revenues .The users on Notify will be able to choose the station they want to follow and will be pushed notifications accordingly .These stations will be managed by top content publishers like NyTimes and People Magazine.

The workflow includes the addition of RSS from these news publishers and place them on various stations chosen by the users.The advanatage here for the publisher is that they will receive credit for these RSS which they used to publish it for free on their websites .Facebook is also creating a RSS feed tool which will be freely available and any publisher can use it for free.Facebook has also promised to be the only platform that matter for the big platforms. It would provide instant articles that would load faster and would provide more channels for engagement.

Many publishers like Wahshington Post have started posting their stories directly to facebook . Facebook has been one of the most important reffer to many sites in the recent times and this has reduced the ad revenues of these publishers . With these instant articles , the publishers would receive a percentage of ad revenue thereby increasing their profits.

Alibaba rakes the moolah , clocks $14.3 billion in revenues in 24 hours

China’s Ecommerce giant Alibaba reported a bumper Chinese singles day by selling goods worth $14.3 billion in 24 hours. The company broke its last year’s $9.7 billion record. The top product sold on the platform were mobiles phones (62.6 billion yuan) which contributed 70% to the total revenue of the company. The research and analysis company Forrester said in a statement that Chinese consumers are accustomed to buying smart phones online over 76% of their customers were from metropolitin cities. The other items that stole the show were baby related products , Nike sneakers and Levis jeans.

In a statement from Chinese smart phone manufacturing comapany Xiaomi , it sold smart phones worth 1.25 billion yuan on the day across both the platforms Alibaba and JD.com.Xiomi made a spectacular 100 million yuan in sales before the midnight

Single day Overseas

Alibaba has clainmed that it has customer buying its products from the overseas markets as well. Many other retailers in other countries also made moolah on the singles day by selling products to Chinese and other communities living in their respective countries.